Winning Steps To Building An Effective, Profitable Website

Have you determined the main purpose of the website? The end result of your website defines your plan for creating one in the first place. Once you come up with a plan, you'll need to evaluate it based on your final objective. Are you looking to sell something? Are you going to promote something or is it a vanity website?

Will you hire someone to design and build it or will you have to learn how to build it yourself?
If you're creating a profit centered website, you'll need to pay close attention of the market which you would be pursuing.

When creating your website, segment the site into appropriate divisions. Start with your written plan then break the plan down into logical segments. Make a link page tree that will determine your navigation system. Next, begin to create your sketch of the navigation system. Decide what the viewer will see first and what you want them to do at each step.

We are planning the website around the content. The main reason you're building is website is for the people who will visit it and so we are taking control of the message and its delivery from the start.

Your content will determine the navigation style. Your market will determine your content. Your marketing will determine your market. Your purpose will determine your marketing.

Now that we determine the focus of your website, we'll go for the look and feel. The biggest piece of advice I'll give you here is to design your website to the expectations of your audience.

Three must have sections that you need to include in your website if you are going commercial are Contact Us
FAQ
Landing pages
The Contact Us page is no longer just a link to your email address. Take advantage of the readers who go to your contact page. They can even sign up for your newsletter or fill out a survey.
Your FAQ page. Use this page to gather more information from those seeking information from your website.
Landing pages are created solely for the purpose of test marketing your web presence. It is used to either sell a product to a specific target market, generate contact information for the company, generating targeted traffic that can be tracked through a web interface. Learn as much as you can about the practice of using landing pages if you're building a commercial website. These pages are essential if you're using Pay Per Click advertising.
Your website will need to be upgraded from time to time. Remember to include that service in your plan. If you had a complex flash website built by someone, be sure to ask for the native files on a CD for future upgrades and or adjustments. You never know where your web designer will be in the future.
Keep your website Search Engine friendly and create a comprehensive plan to promote it regularly. Doing these thing won't guarantee your success, they will help to get you on the right track.